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Coupons and automations
Reward every new subscriber with a unique code and let 2way follow up automatically.
Coupon pools

A coupon pool is a list of unique discount codes from your e-commerce or POS system, marked with a tag. When a form, keyword or campaign uses that Coupon tag, every recipient gets their own code. Unique codes stop coupon sharing and let you match orders to the campaign.
- 1Export codes
Generate unique codes in your shop or POS.
- 2Coupon import
Upload a CSV with the codes and their validity in days; give the pool a tag.
- 3Use the tag
Pick the coupon tag in a form, keyword or campaign.
- 4Get alerts
Set a low-stock alert in Settings › Notifications.
- Use Download sample of import template to get the right CSV format.
- Codes that already exist are rejected, so you can safely re-upload a file.
- Coupon imports shows how many codes were imported and rejected in each upload.
Automations

Automations are messages 2way sends on its own after a sign-up. Turn each one on, write the text and save.
Resending confirmation
If the subscriber did not use their code, 2way can resend the confirmation after a set number of days, twice. Each resend can include the coupon again.
Unused coupon in the cart
When a customer leaves the cart with the code unused, a reminder goes out after the delay you set.